UK. Blackjack, the field and experiential marketing agency, has expanded its marketing and logistics team with the appointment of Rebecca Kingsnorth as Project Director.
Kingsnorth, pictured left, will work on key strategic accounts including JCDecaux, BAA, Titan, Posterscope and Momentum.
She joins Blackjack after six years at JCDecaux, the world’s largest airport advertising company, where she built up experience in the sponsorship and promotions market, managing the Sphere team.
Blackjack and JCDecaux recently announced the launch of Sphere 10, a new service which delivers fast response experiential marketing campaigns for brands in airports. Kingsnorth played a significant role in the launch and will continue to oversee the implementation of the concept at a number of UK terminals in the coming months.
Blackjack CEO Behzad Saednejad said: “We are delighted to welcome Rebecca onboard. Her project management skills and detailed knowledge of all aspects of promotional work will really benefit Blackjack’s existing and future client base.”
Kingsnorth added: “The move from client side to agency has been an extremely exciting and informative one, and I look forward to putting my JCDecaux experience to good use to deliver great results for Blackjack.”
Blackjack also announced the promotions of Charlotte Birley to Senior Account Director and Anna Brettle-Jones to Account Director. Birley, previously Account Director, heads up accounts including Brown-Forman, while Brettle-Jones, previously Senior Account Manager, leads the teams on accounts including Heineken.
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Blackjack launches European promotional partnership for airports – 21/08/07
