Coty gilds Calvin Klein’s Euphoria with new Gold masterbrand

Coty has further extended its Calvin Klein Euphoria franchise with a new, limited-edition masterbrand, Euphoria Gold (pictured). The fragrances are said to embody opulence and an “alluring sensuality”. They will be available in travel retail from August.

The feminine juice – a fruity floriental – opens on notes of apricot, kumquat and tangerine, building to a heart of honey, gardenia and daffodil. The base blends white patchouli, sandalwood and musks.

Euphoria Gold for Men – an oriental fougère – combines top notes of ginger and lemon with mid notes of cinnamon, honey and basil. Amber, patchouli and vanilla comprise the dry-down.

The original Euphoria feminine flacon has been updated with a golden colour-scheme. The masculine bottle sports shades of bronze and black, with gold accents.

Each fragrance is available as a 100ml spray: the feminine scent as an edp; the masculine as an edt.

The ad visual, shot by Raymond Meier, depicts both bottles floating above amber-tinted water, set against a gilded skyline.

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