 | |
The latest fragrance in Guerlain’s Cherry Blossom collection, Cherry Blossom Delight | |
FRANCE. Guerlain is to extend its Cherry Blossom fragrance collection with a new version, Cherry Blossom Delight. It will be available from February 2008.
The scent is described as sparkling and fresh, and a celebration of the spring season. The juice opens on notes of bergamot, leading to a heart of aromatic green tea and the franchise’s signature cherry note.
The fragrance itself contains tiny pink and silver sparkles, designed to evoke the clouds of petals that swirl through the air under the sakura (cherry trees) at the beginning of spring, a season named Hanami in Japanese (“admire the blossoms”).
Both the transparent bottle and the outer carton are decorated with stylised cherry blossoms using a reverse mirror effect. The flacon blossoms are silver; the box blossoms are in graduated shades of pink set against a metallic background.
Cherry Blossom Delight will be available as a 35ml edt, priced domestically at €48.
MORE STORIES ON GUERLAIN
LVMH makes key appointments at Sephora, Guerlain – 12/09/07
Aelia and Guerlain join forces to create Vol de Nuit Evasion, a new fragrance – 15/06/07
