Orbis Aged World Whiskey makes ferry debut onboard SeaFrance

UK. St James Distillery has announced that its lead brand Orbis Aged World Whiskey will now be available onboard SeaFrance ferries.

SeaFrance is the first ferry company in the world to list the brand, the company said.

Orbis is a blend of aged whiskeys selected by the Master Blender from five whiskey nations: Scotland, Ireland, America, Canada and Japan.

Orbis whiskey is produced in small batches and each bottle is individually numbered and presented in a gift tube. The brand is distributed in Europe by World of Patria International Ltd.

SeaFrance Onboard Sales Director Laurent Schricke said: “We are excited to be the first ferry company to carry Orbis. A global aged whiskey has never been launched before and Orbis offers something unique for today’s travelling consumer.”

St James Distillery Marketing Director Janet Murphy added: “SeaFrance is the perfect partner with whom to launch Orbis Aged World Whiskey in Europe. Passengers on board SeaFrance will be the first consumers in Europe to experience it.”

World of Patria International Director Andy Butcher said: “We are continually looking for super-premium products to meet with the discerning demands of the travelling public. We believe in expanding their choice and are aiming to ensure, that along with the big brands there are some interesting and worthy alternatives to deliver something just a little bit different.”

Advertisement


Food & Beverage The Magazine eZine