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Leading watch brand Timex has signed a strategic partnership with the Harston Group, the international travel retail specialist, to handle the distribution of Timex products in duty free.
The agreement, which takes effect immediately, covers duty free markets worldwide except the US, Canada, UAE, Qatar and China, where agreements already exist.
Timex Group USA Chief Operating Officer of Global Business Development Kapil Kapoor said: “Timex is absolutely delighted to team up with the Harston Group, a company with a proven track record in the travel retail industry. We look forward to working with its team to further build the Timex brand and reach out to a broader set of customers.”
Noting that Timex has achieved worldwide recognition and success as a brand of quality, style and innovation, Harston Group Managing Director Hans Eulenhoefer commented: “Timex has definitely earned a place in the watch world. There’s no denying its strong presence in the marketplace but the potential for more growth is there. We, at the Harston Group, are totally committed to their success.”
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Both companies are currently in the transition aspect of the business and the next succeeding months are deemed exciting, said Eulenhoefer.
Timex said it was confident that the Harston Group would be in a position to take over fully in time for the TFWA World Exhibition in Cannes this October.
About the Harston Group
The Harston Group is a group of companies that specialises in the travel retail sector and has represented companies in duty free and travel retail for over a decade. It carries a dynamic range of products in its portfolio including well-known brands in eyewear, watches and jewellery. In its Harston Cellars division, it represents premium wines from Europe and the New World.
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