FRANCE/UK. Pernod Ricard today announced the successful completion of the recommended takeover offer for Allied Domecq, supported by Fortune Brands.
The acquisition of Allied Domecq enables the Pernod Ricard Group to become the number two operator in the world for the spirits and wine sector and number one outside the USA.
“The acquisition of Allied Domecq has now completed,” said Pernod Ricard. “The process of selling assets to Fortune Brands can now start. The Courvoisier business will be transferred to Fortune Brands in the coming days.”
Commenting on the success of this transaction, Patrick Ricard, Chairman and Chief Executive Officer of Pernod Ricard, who will become the new Chairman of the Board of Directors of Allied Domecq Plc, said: “This transaction represents a remarkable opportunity that enables us to become the world’s number two wine and spirits operator, and accordingly close in on the leader [Diageo – Ed].”
Henceforth, the Pernod Ricard portfolio comprises 14 key brands: Ricard, Ballantine’s, Chivas Regal, Kahlua, Malibu, Beefeater, Havana Club, Stolichnaya (distribution in the USA),Jameson, Martell, The Glenlivet, Jacob’s Creek, Mumm and Perrier-Jouët.
The “˜new’ Pernod Ricard represents 77 million cases of spirits and 18 million cases of wine.
