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Lil Peepers: Shecky Turtle in full pirate costume |
UK. Russ Berrie is extending its Shelby Turtle Lil Peepers range with the addition of a Pirate collection, along with a special Baby selection.
Shelby, along with characters Shecky and Squirtle, are now offered in a range of pirate costumes complete with eye patches and striped caps featuring skull and crossbones motifs. They are available from early August in small and medium sizes.
Also new are 11-inch (29cm) Mummy and Baby Turtles featuring Lil Peepers Shelby and Sheckie Turtles carrying a baby turtle on their backs.
The Shelby Turtle collection is one of a wide range of Lil Peepers animals, distinguished by their oversized eyes. These include dogs, cats, farm, jungle and sealife animals.
Russ Berrie Duty Free Manager International Division Lee Caddick said: “Lil Peepers has established itself as one of Russ Berrie International Duty Free’s fastest selling ranges in travel retail in a comparatively short space of time. It is a good example of Russ’ investment in great design and product quality translating into sales.”
For trade enquiries, contact Lee Caddick, Duty Free Manager, Russ Berrie (UK). Tel: + 44 2380 622111. Fax: + 44 2380 622002. E-mail: lcaddick@russberrie.com. Visit www.russberrie.com.
