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Lacôme says Sonia Rykiel shares the same vision as the brand (photo credit: Julie de Libran, David Bailey) |
Maison Lancôme has announced it is partnering with French fashion designer Sonia Rykiel to create a Fall 2016 make-up collection.
Inspired by the spirit of Saint-Germain-des-Prés, the birthplace of the Rykiel fashion house, the make-up collection is described as “full of colour” and “resolutely joyful”.
According to L’Oréal, Rykiel shares the same vision of a vibrant, liberated femininity, which is reflected in her flowing cuts and colourful designs.
Sonia Rykiel Artistic Director Julie de Libran said: “In Lancôme I see the free and joyful Rykiel woman who makes her own choices. A beauty that is sometimes natural, sometimes sophisticated but never subjected to diktats. Our two houses share a modern vision of femininity which, I believe, is tangible for today’s women.”
Lancôme International Managing Director Françoise Lehmann commented: “Sonia Rykiel is the ultimate incarnation of a certain idea of the Parisian. A woman who cultivates her joyfully emancipated freedom and refuses the imposed choice of depth or lightness, a woman who is simultaneously seductive and in love. It is the “Saint-Germain spirit”, the idea of happiness in one’s own image, actively constructed every day.”
The limited edition Sonia Rykiel x Lancôme collection will be available in domestic markets and exclusively in UK airports from August 2016.
