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UK. Leading food & beverage provider SSP has entered into a key partnership with fast food brand Leon.
The initial five-year deal will allow Leon to bring what SSP described as “its fun, fresh and fast food” to an additional number of railway station sites across the UK.
It is expected the first Leon stores operated by SSP will open later this year at London’s Liverpool Street Station and in Paddington Station.
Leon first opened in London in 2004 and shortly after was named ‘Best New UK Restaurant’ by The Observer. Since then the founders, friends John Vincent and Henry Dimbleby, have opened 34 more outlets in the UK.
Leon is already well-established in key UK transport hubs, including London Heathrow Airport T2 (above) and T3 (below) |
Popular dishes include the Moroccan meatball hotbox, the signature fish finger wrap, and the original super food salad, as well as new seasonal specials.
SSP UK CEO Simon Smith said: “LEON was described by the Times as the ‘future of fast food’. We agree. Leon is the perfect partner for our travel sites. We are delighted to be able to add such an innovative brand to our portfolio.”
Leon Co-founder and CEO John Vincent said: “When we started we imagined what fast food would be like in heaven – fast, fresh and naturally flavourful. And just like traditional fast food, we aim to be where people need and want us – on busy high streets, in airports and in train stations. This partnership with SSP in UK train stations means that together we can bring naturally fast food to even more busy people across the UK.”
Leon currently has 35 stores in London, Birmingham and transport hubs in the UK. It is set to open in Scotland and mainland Europe (Amsterdam) for the first time this summer.
