Neptune Rum has formed a new executive management team, including travel retail veteran Trevor Moore (pictured right), to drive the global growth.
Gary Squire joins as Chief Executive Officer. He was previously Sales Director at Bacardi Martini, and has also held positions at Mars, Whitbread, Bass Brewers and Britvic.
He is joined by Lloyd White, who takes on the role of Director of Sales. White is a sales professional with 20 years of experience in the food and drink industry.
As part of its strategy for 2019, Neptune Rum said it will focus on the travel retail sector as a key market. This will be driven by Travel Retail Director Trevor Moore.
Moore was recruited to the business in October 2018 to spearhead Neptune’s efforts in the travel retail channel. He brought with him extensive travel sales-related experience from working for the likes of SwissAir, Kai Tak Cruise Plaza and Harding Retail.
Neptune Rum Founder Richard Davies said: “We are delighted to have this team in place. Expanding the leadership team, who have 80 years of global experience and success between them, is essential to driving Neptune forward and developing the brand in the hearts and minds of the consumers.”
Neptune Rum was recently named Best British Rum Brand in The Golden Rum Barrel Awards and Barbados Rum of The Year. It also achieved a double gold at the San Francisco World Spirits Competition and a Masters in the 2018 Spirits Business Awards.
