IRELAND. British beauty brand Charlotte Tilbury has teamed up with Aer Rianta International (ARI) to roll out a blockbuster promotional campaign at Dublin Airport.
Described as the “biggest ever” beauty giveaway by the brand, the campaign offers passengers the opportunity to win the entire Charlotte Tilbury collection, worth over €10,000 (US$10,556).
Running until 15 December, the promotion invites customers who spend a minimum of €150 (US$158) in a single transaction at the Charlotte Tilbury counter in-store or online to correctly answer the “magic question” to enter a prize draw.
Launched to coincide with the busy holiday travel season, the campaign is supported by an in-store activation, highlighting ARI’s focus on enhancing the retail experience.
The Charlotte Tilbury collection is available at Dublin Airport Duty Free in Terminals 1 and 2, or online. ✈
