Images of the Day: How Ever Rich Duty Free is capturing the spirit of Taiwan : Moodie Davitt Report

Our regular feature, brought to you in association with Duty Free Global from Ireland, celebrates memorable scenes, moments, launches and campaigns related to the global aviation and travel retail sphere.

**Ever Rich Duty Free’s retail expertise shines at Taoyuan International Airport Terminal 2, showcasing a compelling fusion of international and local brands**

Today’s images come from Taoyuan International Airport, the premier gateway to Taiwan.

The Moodie Davitt Report Founder and Chairman Martin Moodie is on site together with his Moodie Davitt STUDIO camera crew, Alexander Roux and Olmo Reverter, to film some great footage for a forthcoming dual video and book project to celebrate Everrich Duty Free’s 30th anniversary this year.

**This is truly a wondrous example of immersive, experiential retail**

**Martin Moodie gets up close and personal with Ever Rich Duty Free**

**As reported**, Everrich Duty Free has rolled out an immersive Mother’s Day-themed activation at Taoyuan International Airport and other key airports across Taiwan, featuring engaging elements such as an interactive AI photo booth

**Ever Rich Duty Free delivers a spirited shopping experience with premium global and national brands**

**Lights, camera, action. Martin Moodie is ‘on set’ at the Taiwan Film-Weaver Waiting Lounge. Ever Rich Duty Free is famous for its multi-faceted themed gate lounges.**

**Martin Moodie, Alexander Roux and Olmo Reverter on location at Taoyuan International Airport Terminal 2 this morning**

**Olmo Reverter and Alexander Roux film inside the Ever Rich Duty Free-run National Palace Museum boutique**

It is a remarkable achievement for the Taiwanese travel retailer, not just one of corporate and commercial success but of championing Taiwanese culture, heritage, sense of place, taste of place, and more.

The book and film will capture that unique spirit. But first, while Martin is on site, he snapped a few memorable images to whet the appetite of readers for what lies ahead. ✈

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