Coty has unveiled Goddess Parfum, the latest addition to Burberry Beauty’s hero fragrance collection. It launched in global travel retail last week (1 August).
Crafted by Perfumer Amandine Clerc-Marie, the vegan fragrance intensifies the signature vanilla heart of the original Eau de Parfum and Eau de Parfum Intense, adding a suede base to create a deeper olfactory experience.
Burberry Goddess Parfum opens with a vibrant raspberry accord and lavender essence, leading into a core of triple vanillas – infusion, caviar and absolute – that form the signature of the Goddess range. The base features a soft suede accord which creates a warm and long-lasting trail.
Clerc-Marie said, “This new fragrance speaks of transformation and the feminine energy within every woman. I amplified the power and sensuality of the three signature vanilla accords at the heart of the Goddess fragrance.
“It’s self-assured, deep and vibrant a harmonious blend of sophistication and sensuality. It is a tribute to the Goddess within every woman, celebrating her strength, grace and allure.”
The scent is presented in a refillable bronze glass bottle, which takes inspiration from the glow of a golden sunset. It features a gold-toned cap decorated with the fragrance line’s signature medallion.
The vegan formulation and refillable bottle reflect Burberry Beauty’s ongoing commitment to sustainability.
The Burberry Goddess line was described as one of Coty’s blockbuster launches in Q3. Other Goddess releases were historically pre-launched in travel retail – click here for our full story.
The Burberry Goddess collection now comprises three intensities: Eau de Parfum, Eau de Parfum Intense and Parfum. Each is available in 10ml, 30ml, 50ml and 100ml formats, along with 150ml refill bottles. Complementary bodycare items, including a Shower Gel and Body Lotion, complete the Goddess line. ✈
