Lancôme has confirmed that rising Hollywood star Lily Collins (daughter of musician Phil) is its new ambassadress. She made her acting debut in The Blind Side, with Sandra Bullock, and in 2009 featured in Mirror Mirror, alongside Julia Roberts (another Lancôme face).
She will next be on screen in 2014 in Love, Rosie, a romantic comedy adapted from the novel Where Rainbows End, by the Irish author Cecelia Ahern.
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Lily Collins: Lancôme’s latest face (Barwerd van der Plas for Lancôme ©2013) |
Collins divides her time between England – the country of her birth – and the USA, where she currently lives. She will make her Lancôme debut in January 2014, as the face of the brand’s spring make-up collection, French Ballerine.
“It’s an absolute honour and privilege to have been chosen to represent Maison Lancôme,” noted Collins. “I have always admired the brand’s unique and distinctive appreciation for inner beauty and grace, elegance and utter radiance. I feel incredibly lucky to be included among the most inspirational ambassadresses for one of the most prestigious brands in the world. It’s truly a dream come true.”
“With her charm, gracefulness, modernity and lively wit, Lily Collins is the perfect embodiment of femininity according to Lancôme,” stated Lancôme International General Manager Françoise Lehmann. “We are delighted to begin this collaboration with Lily, who brings a renewed sense of radiance and youthfulness to Lancôme.”