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ALFA Brands Inc, the agent for confectionery brand Jelly Belly Candy Company, is to introduce new Jelly Belly display fixtures at the IAADFS Duty Free Show of the Americas in April 2013.
Two display units have been developed for the “shimmer” Jelly Belly Elegant Gift Bags: the Jelly Belly Silhouette Gift Bag Floor Display (pictured left) and Countertop Display.
A sophisticated, blonde wood look with brushed gold metal accents easily matches any existing in-store décor, the company said.
“There is virtually no set-up, as the units arrive pre-assembled. Simply twist the header into position and fill with the popular new gift bags,” it added.
The floor display holds 108 gift bags and the counter model holds 24 bags.
ALFA Brands will be showing Disney-themed Jelly Belly jelly beans at the IAADFS show (Booth number: 532).
For details, contact Amy Hildreth, Operations Manager, tel: +1 336 775 2995, fax: +1 336 775 2996 or e-mail ahildreth@alfabrandsdfs.com
