HONG KONG. Contemporary British fashion brand AllSaints will open its second duty free store in partnership with DFS Group, at T Galleria by DFS in Canton Road later this month.
The pop-up store will showcase the brand’s Limited New Year Collection which includes its first red leather coat, the biker-design Balfern. A Fetch leather bag is also featured.
AllSaints’ latest collection includes men’s and women’s ready-to-wear clothing, knitted tops, denim wear and bags.
The brand’s designs are said to reflect AllSaints Creative Director Wil Beedle’s core concept of simplicity, offering consumers the opportunity to “express an independent attitude towards fashion”.
AllSaints’ CEO William Kim spoke to The Moodie Davitt Report about the brand’s drive to expand in Asian travel retail last year.