UAE. Brown-Forman Global Travel Retail and Emirates Leisure Retail have unveiled the new-look Jack’s Bar & Grill at Dubai International Airport, Terminal 3 Concourse A.
The partners said that the revamped food & beverage venue – inspired by the legendary Jack Daniel – “now welcomes travellers to indulge in an authentic American experience with a new splendour”.
The elevated casual dining experience at Jack’s Bar & Grill features a curated menu designed to satisfy diverse palates. Signature Jack Daniel’s cocktails are also available.
The space also features an array of Jack Daniel’s merchandise for venue visitors to purchase.
Brown-Forman Marketing Director GTR Stéphane Morizet said: “The venue stands as a testament to Jack’s unique style of hospitality, offering a place where travellers can escape the strains of long-haul journeys. We are proud to partner with Emirates Leisure Retail to bring Jack’s Bar & Grill back to life at Dubai Airport.”
Emirates Leisure Retail & MMI Group Chief Executive Officer Tyrone Reid said: “Jack’s Bar & Grill is not just a restaurant but a fully integrated blended retail experience, combining a restaurant, bar and merchandising concept, merging our group level expertise of F&B operations and beverage distribution through MMI.”
Jack’s Bar & Grill originally opened at Dubai International Airport in 2013. Click here to read the story. 
