Andrew Peller’s sparkling rosé Icewine makes its Canadian duty free debut – 06/05/09

Exclusive: Ice Cuvée Rosé sparkling Icewine contains 100ml Cabernet Franc


CANADA. Leading Canadian wine producer Andrew Peller Limited has introduced Ice Cuvée Rosé sparkling Icewine to Canadian travel retail stores.

The new product was launched from April 2009 exclusively into Canadian duty free via IntraBrands Inc, following its introduction at the Frontier Duty Free Association (FDFA) convention in January.

Ice Cuvée Rosé, a line extension of the company’s successful Ice Cuvée sparkling wine made with hand-picked Chardonnay and Pinot Noir grapes, received a “great response” at the FDFA show, according to Andrew Peller Limited Sales Manager, the Americas & Asia, Steve Carter.

Packaged in a pale pink gift box with gold-coloured edging, each bottle of Ice Cuvée Rosé contains 100ml of Cabernet Franc. The new rosé version will retail just above the original Ice Cuvée, which is priced at C$26.95.

About Peller Estates

Peller Estates is a leader in the Canadian wine industry and is best known for its award-winning Icewines (the winery also produces table wines). The winemaking process uses small batches, minimum handling and extensive barrel ageing. Peller Estates Icewines are available in travel retail stores, fine wine shops and restaurants in the Americas, Asia and Europe.

The winery is located in the heart of Niagara-on-the-Lake, Canada, and is operated by the third generation of the Peller family.

Peller Estates Icewines have won around 50 awards since 2005, including Gold at Vinalies International, Paris this year for Peller Estates Vidal Icewine 2006 and Peller Estates Riesling Icewine 2006, and a Gold medal – Best in Class last year at the International Wine & Spirit Competition in London for its Peller Estates Vidal Icewine 2005.

For details, contact Steve Carter, Sales Manager, The Americas & Asia, Andrew Peller Limited, tel: +1 905 468 6214, or e-mail steven.carter@andrewpeller.com

MORE STORIES ON PELLER ESTATES ICEWINE

Peller Estates turns Icewine into an airport experience – 27/11/08

Peller’s Bill Harvey moves to IntraBrands Inc – 25/09/08

Peller Estates adds to gold medal chest – 04/02/08

Peller Estates begins ‘exceptional’ icewine harvest – 15/01/08

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