Italian fragrance and skincare producer and distributor Angelini Beauty is spotlighting the latest launches from its major brands at this week’s TFWA World Exhibition in Cannes this week (Bay Village, Bay Terrace 2).
Its extensive portfolio includes Trussardi, Laura Biagiotti, Blumarine, Mandarina Duck, Angel Schlesser, Armand Basi fragrances and Anne Möller’s skincare and suncare lines. Brand distribution collaborations include Versace, Moschino, Dsquared2, Aktinsons, Missoni, the Filorga, Le Couvent des Minimes, Courrèges, Elle and Comodynes.
Angelini Beauty will also reveal a new partnership with Chiara Ferragni, marking the Italian brand’s first foray into the fragrance category.
Angelini President and CEO Lluís Plà Fernandez-Villacañas said: “We are very proud to announce the collaboration with Chiara Ferragni, a digital entrepreneur who has skilfully combined her unique style and an innovative entrepreneurial approach over these years.
“Angelini Beauty has always been firmly rooted in its core values of ethics and responsibility and is strongly committed to issues of sustainable innovation on an ecological and social level. The encounter between our DNA and Chiara Ferragni’s ability to interpret the desires of ‘digital natives’ has become the basis for this new project inspired by an idea for the future under the banner of inclusiveness, uniqueness, and the freedom of self-determination of every person.”
Fernandez-Villacañas said the collaboration underlines Angelini Beauty’s ability to “interpret the personality of the brands it produces” and its experience in the positioning and selective distribution of products on international markets. He added that the fragrance, which will launch in 2024, will target a new generation of consumers, underscoring the Italian essence and spirit.
“In full harmony with the brand, we decided to postpone the launch to early 2024 to be able to take all the time needed for a project that is extremely important to us,” Fernandez-Villacañas added.
“We are working with the top talents in the beauty industry, and in an innovative and original way. This is why we are not in a hurry and want to arrive on the market with a concept, a product, and advertising that fully satisfies us. We are confident that it will be a great success that our consumers will love.”
Chiara Ferragni Founder Chiara Ferragni commented: “I am very proud of this agreement because it will complete the brand’s beauty offer. The fragrance world is an additional opportunity for growth of the brand and the last element for the creation of a lifestyle brand.”
With an eye on sustainability, Angelini Beauty is the first Italian company to apply Life Cycle Assessment (LCA) to a perfume bottle, under the United Nation’s Global Compact programme. The company restyled Mandarina Duck Woman, reducing bottle weight from 208 to 162gr, eliminating plastic coating and reducing paper usage in packaging.
“Ethics and Responsibility have always been core values of Angelini Beauty,” Fernandez-Villacañas added.
“The project is an important step towards environmental sustainability and demonstrates the real and constant commitment of Angelini Beauty to CSR issues.”
In the near future, the same methodology will also be applied to other brands and products in the company’s portfolio to maintain a continuous focus on sustainability.
