Anthon Berg expands confectionery offer with travel retail-exclusive Baileys Tasting Selection range

 The Tasting Selection range will be available in a 24-pack option, making it an ideal gifting offer

Confectionery and liquor-filled chocolates specialist Anthon Berg has extended its travel-exclusive Baileys line-up with the Tasting Selection range, set to be released next year.

The collection features a combination of four Baileys flavours along with the signature premium dark chocolate bottles of Anthon Berg, available in more than 300 airports globally.

Aside from the Baileys signature flavour, the new pack includes three of the brand’s popular dessert-inspired offers – Tiramisu, Strawberry and Orange, recommended for gifting.

Anthon Berg Travel Retail Director Tim Lund Sydtoft said: “Our Baileys partnership keeps improving and we find that the iconic indulgence status of Baileys is enriched by the premium chocolate and packaging we bring to our partners in global travel retail.

“We have seen our Baileys business grow more than +400% the past two years and are confident that these new offers will pop on the shelves and bring additional value to our partners.”

Scheduled for release in March 2025, the brand will introduce three pack options in the new tasting range: ten pieces, 14 pieces and a 24-piece pack exclusive to travel retail, each designed to meet specific price points.

The upcoming release will not only complement the brand’s Baileys product line-up but also reinforce the global appeal of its chocolate bottle collection. ✈️

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