TAIWAN, CHINA. Beam Suntory-owned distillery Auchentoshan is celebrating its bicentennial with the launch of a 24 Year Old bottling – its oldest single malt whisky yet.
In travel retail, the expression is exclusively available with Ever Rich Duty Free at Taiwan Taoyuan International Airport. The retailer has been allocated 774 bottles, each available for a recommended retail price of US$270.
Auchentoshan 24 Year Old undergoes triple distillation, followed by maturation in American bourbon and European oak sherry casks.
The expression features notes of gooseberries, green grapes, chocolate-covered almonds, raisins and honey.
Auchentoshan Distillery Manager Susan Williamson said: “[We have joined] a rare club of distilleries to reach their third century and it’s a testament to the quality and versatility of our whisky that the horizon looks so bright.
“We couldn’t let such a big birthday pass by without bottling something special, so this 24 Year Old is a nod to the past while raising a glass to the future.”
Beam Suntory Marketing Director Global Travel Retail Manuel González noted: “Taiwan is a strong market for Auchentoshan – back in 2022 Taiwan Taoyuan International Airport even hosted the brand’s first ever pop-up in the global travel retail channel.
“I’m delighted that we are offering this latest premium release to the region’s travelling consumers, who are sure to appreciate this fruity yet complex whisky.
“The launch of Auchentoshan 24 Year Old reflects the continued premiumisation of our portfolio, and I’m confident it will attract new customers to the brand, in addition to driving a halo effect within the core range.”
Ever Rich Duty Free commented: “Ever Rich Duty Free Shop has always been dedicated to providing consumers with distinctive products and experiences, therefore we are very excited to partner with Beam Suntory to showcase this very special Auchentoshan 24 Years Old bottling.
“Taiwan is one of the most important markets in the world for single malt whisky, and we are confident that our travelling consumers will be delighted by the opportunity to acquire this double-centenary limited edition.
“It’s a wonderful opportunity to raise a toast to Auchentoshan’s 200 years of success – and to anticipate many more to come.” ✈
