Belfine launches Celebration Party and Yummy lollipops into travel retail

‘Little moments, big smiles’ – Introducing Belfine’s Celebration Party and Yummy lollipops

Belgian chocolate brand Belfine – known for its innovative products – has added travel retail-exclusive Celebration Party and Yummy lollipops to its line-up.

The new Celebration products are available in a four-piece multipack or in a shelf-ready counter display of 24 decorated chocolate lollipops.

Produced with Belgian chocolate, the lollipops feature natural colours, 100% cocoa butter and natural vanilla. With a focus on sustainability, packaging is recyclable and the sticks are made of biodegradable paper.

According to Belfine Commercial Director Steven Candries, the four pack, with firm carton packaging, is an ideal fit for travel retail and “the perfect travel souvenir to create smile-worthy moments”.

As reported, Belfine is a Climate-Neutral organisation using cocoa sourced in a socially sustainable way. Belfine’s Route de Cacao programme supports 112 cocoa farmers in the village of Tigorikro, Ivory Coast. The company has built a school close to the village, to ensure equal access to quality education; and a mill, to encourage the women of Tigorikro to set up their own businesses. Every month Belfine checks up with a community head and two local families to see how its projects are advancing.

Belfine’s products will be featured at the upcoming TFWA World Exhibition (Red Village, J4)

Food & Beverage The Magazine eZine