Jack Daniel’s to Herradura US drinks powerhouse Brown-Forman Corporation today named Nick Mogford as VP, Director Global Travel Retail (GTR), effective from the beginning of this month (1 August). He is based in London, UK.
Mogford replaces David Rodiek, who held the role since July 2022 and is pursuing new opportunities outside the company.
Mogford is no stranger to GTR. He joined Brown-Forman in 2012 and served in a variety of leadership roles across the company’s business in the channel before assuming the role of Vice President, International Key Account Director, in December 2020.
In this position, he played a pivotal role in leading and coordinating the company’s efforts with key international accounts across Europe and beyond, Brown-Forman noted.
Earlier in his career, Mogford spent almost seven years with beauty house Coty.
“We are delighted to welcome Nick back to our Global Travel Retail business. His long-term experience in this important channel and extensive business acumen position him well to further elevate our GTR growth journey,” said Brown-Forman EVP, President, Emerging International Michael Masick. ✈
