Capi provides Schiphol showcase for Samsung innovation

NETHERLANDS. Royal Capi-Lux (Capi), the airport retail brand of B&S Group, has partnered with Samsung to open a pop-up at Amsterdam Airport Schiphol Lounge 2. The store showcases the latest Samsung technology, including smartphones and smartwatches. It will remain open until 30 April.

Amsterdam Airport Schiphol is the only location worldwide to feature the latest product launches with a pop-up store, said Capi.

Out of this world: The new Samsung Galaxy range is available through Capi at Schiphol, and can be pre-ordered and home delivered

The newest Galaxy products can be tested, such as the Galaxy Z Flip with foldable design and the latest Galaxy S20 with updated camera including 100x Space Zoom and 8K Video Snap features.

Capi said: “Samsung specialists in the store demonstrate the products and provide advice to travellers about which smartphone, wearable product or accessory suits them best.

“For the ultimate convenience, a Smart Switch service is provided with the purchase of a Samsung smartphone. This means that specialists support customers in transferring all their data to their new phone right away.”

Samsung also carries exclusive promotions for this location. Among them is a set of AKG Y500 wireless headphones with any Galaxy S20, S20+ or S20 Ultra 5G purchase; and a wireless battery pack with a Galaxy Watch purchase. Purchases of the Galaxy Z Flip allow customers to receive a pop-up exclusive Lady Bag.

The pop-up allows Capi to underline its strong brand partnerships in the consumer electronics category

“In this decade, 5G will completely change how we communicate and how we experience the world around us,” said Samsung Netherlands Mobile Marketing Manager Gerben van Walt Meijer. “All three Galaxy S20 variants are equipped with 5G connectivity, which means that even larger amounts of data can be shared much faster and accessibility is greatly improved, even in busy locations. Thanks to the stable 5G connection and the AI-powered camera, video chat becomes a completely different experience. As a result of the improved latency, you can effortlessly play your favourite game on the Galaxy S20. We’re excited to bring these innovations to the public.”

The Galaxy S20, S20+ and S20 Ultra 5G can all be purchased in the pop-up store from 13 March and can already be pre-ordered through Capi. The smartphones can be sent to purchasers through Capi’s Home Delivery service.

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