Brand News
Showcasing culture and creativity – Ever Rich Duty Free salutes latest airport-exclusive whisky releases
The launch of the 9 Year Old Kinmen Kaoliang Ever Reserve and a limited-edition OMAR single cask selection “showcase the island’s craftsmanship, heritage and innovation”, says Ever Rich Duty Free.
The promotions showcase the brand’s role as the official tequila of the tennis tournament, marking Dobel Tequila’s third year of US Open sponsorship.
SAI Rp Enterprises showcased the highly rated single malt at the Whisky L! trade fair in Shanghai from 8 to 10 August, the latest step in the brand’s international expansion.
SEKKISEI SAVE the BLUE brought local communities together to plant mangroves in Dongzhai Harbour and engage local Okinawa hotels in a coral preservation project with Sea Seed.
The Cannes showcase from Elevate Brands includes Maison Noir, Vignobles Silvio Denz, The Glenturret, Thaden, Chiara Tedeschi, Micro Mobility and Masaba Coffee.
The Original Beverage Co is the new health and wellness division developed through partnerships with Posca Hydrate, Naked Life and Eclectic Group.
Travel retail is expected to return to growth in this financial year, buoyed by the resumption of sales of Martell in particular in China duty free from the second financial quarter.
The monthly Jessica’s Secret Index for July covering wines & spirits, fragrances, makeup, skincare, confectionery, bags, watches and jewellery is particularly useful as a demand indicator.
The latest product range to be showcased at the Cannes show include the Famous Irish Collection and The Milk Mini Bar Collection Bag.
The expression will be showcased at an immersive stand, inspired by The Balvenie and Glenfiddich shop-in-shop concepts, highlighting premium storytelling and the company’s exclusive, high-aged spirits portfolio.
“Global travel retail remains an important channel for building brand equity and reaching a community of consumers who value discovery, craftsmanship and provenance.” – Gordon & MacPhail Sales Director Richard Urquhart
The Shilla Duty Free adds further lustre to its reputation as a luxury travel retailer with the opening of the first Chanel duplex boutique at Incheon International Airport Terminal 2.
Building on its successful debut at TFWA Asia Pacific in Singapore this May, French dermo-cosmetic brand Bioderma is reinforcing its travel retail presence, responding to growing demand for premium skincare among travellers.
