Brand: Davidoff Cool Water
Campaign: Coty has unveiled the third and final Instagram teaser, ahead of the full spot reveal of its new campaign for Davidoff Cool Water, starting actor Scott Eastwood.
Details: The complete new ad was unveiled on the Davidoff Cool Water Facebook page on 1 June. Prior to this, as previously reported, Coty created two teasers and one mini-reveal video, for the Instagram channel.
The Moodie Davitt Report offers unrivalled Chinese language coverage of key China-related stories, anchored by our dual WeChat platforms – our weekly Moodie Davitt Account (currently with an impressive 5,965 followers) and Moodie Davitt Report China Travel Retail Express (2,613 followers), which publishes daily.
Amsterdam Airport Schiphol Chief Commercial Officer Arthur Reijnhart reflects on the travel hub’s strategic shift from low-cost growth to a new focus on quality and customer-centricity. He details the rationale and ambition behind the new duty-free concept and how it represents the next era of retail at Schiphol.
The opening underscores the partners’ commitment to delivering a high-quality retail experience for travellers in Sarajevo.
