USA. Denver International Airport (DIA) has opened speciality retail store TAGS evolution at the B Concourse near Gate B29.
Owned by Ayala’s RMAC, TAGS evolution offers women’s jewellery, private label leather goods, and fashion accessories such as sunglasses and watches. The store features the brand’s unique pricing by colour coding system.
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TAGS evolution joins the retail line-up at Denver International |
“Denver International Airport is pleased to welcome TAGS evolution, a new store designed to enhance the customer shopping experience,” said DIA Chief Commercial Officer John Ackerman. “TAGS evolution is known for a simple and easy to understand pricing system, and we believe this new shop will certainly catch our customer’s eye with unique offerings.”
More than 75% of the airport’s commercial locations are being transformed and many new businesses will have the opportunity to compete for space at the airport under its pioneering Premium Value Concessions programme. Over the next three years, 1-3 new shopping and dining opportunities will open each month, including local and national brands.
DIA’s shopping and dining programme consists of more than 170,000sq ft inside the airport, including more than 140 F&B and retail locations. In 2012, the shopping and dining programme generated US$281 million in gross sales and more than US$49 million in revenue to the airport.
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