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On show at IAADFS: Melody liqueur, Cafetino Coffee Liqueur, Mojito Mamasita and the Tolón-Tolón cream liqueur range | |
SPAIN. Barcelona-based spirits company Destilerias Campeny has launched a ready-to-serve cocktail mix Agua del Desierto – dubbed “the first cactus cocktail mix in the world”.
Described as a citric cocktail prepared with Caribbean rum, lemon and cactus, the product was showcased at the IAADFS Duty Free Show of the Americas last month, where the company was exhibiting for the first time.
“This wonderful ready-to-serve combination aims to be one of the leaders in the trendy cocktail sector in the next few months,” said Destilerias Campeny Export Manager Sergio Clavell. “You can enjoy Agua del Desierto chilled, on the rocks or as a shot. It’s low-alcohol percentage of 14.7%abv allows the consumer enjoy a long drink thanks to its refreshing taste.”
The product comes in fashion-inspired packaging and will be available in the off-trade, on-trade and travel retail.
 | Ready-to-serve cactus cocktail mix Agua del Desierto |
Also on show at IAADFS was the company’s best-selling Tolón-Tolón cream liqueur, now available in three new flavours: Macadamia Nut Cream, Whisky Cream and Chocolate Cream. Each cow-themed bottle comes complete with a bell around its neck. The company has also introduced a gift pack containing two matching cow-themed glasses, which retails at €10.
Among the other products introduced to IAADFS buyers on Campeny’s booth were Cafetino Coffee Liqueur, Mojito Mamasita and Orovana Rum Cream.
“We already exhibit at international trade fairs such as Vinexpo, but this is our first travel retail show,” Clavell told The Moodie Report. “We want to offer different things, innovative products,” he enthused.
About Destilerias Campeny
Destilerias Campeny, one of the main Spanish producers of liquors, cream liqueurs and spirits, exports its wide range of products to more than 30 countries throughout Europe, Asia and America.
Its major foreign clients include Swedish Monopoly (Systembolaget), Iceland Monopoly, Canadian Monopoly LCBO, as well as customers in Benelux, Denmark, Mexico, Germany, Estonia, Greece, Russia, Portugal, UAE, Japan, Hong Kong, Malaysia and France. International retail chains include Wal-Mart, Carrefour and El Corte Ingles.
In the duty free market, Destilerias Campeny has a presence in all the Spanish airports and other travel retail locations, and through major international chains such as Dufry, Areas and Autogrill.
For details, contact Sergio Clavell, Export Manager, Destilerias Campeny SA, tel: +34 93 540 25 00, fax: +34 93 555 91 01, e-mail export@campeny.com Visit www.campeny.com
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