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Ermenegildo Zegna Parfums has extended its upscale Essenze men’s fragrance collection with a new scent, Haitian Vetiver. It will be available from January 2014 in selected travel retail doors in Europe, the Middle East, Africa and the Americas, before rolling out to Asia Pacific from next March.
Inspired by The Ermenegildo Zegna Couture Collection, Essenze by Ermenegildo Zegna comprises five fragrances, each of which is composed around one signature raw material with its own unique provenance.
As its name suggests, Haitian Vetiver features vetiver derived from a single, private crop – produced exclusively for Zegna – grown in Les Cayes in south west Haiti.
Other key ingredients include a special Italian bergamot (known as Zegna Bergamot), which is also present in all five original Essenze fragrances; neroli, carrot seed SFE; and orris.
Each fragrance in the Essenze Collection is presented in a contemporary glass bottle, adorned with a custom fabric label complete with corresponding colored border that reflects the key notes within each scent.
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