UK. Estée Lauder Travel Retail EMEA partnered with Avolta for the Night Skin Science Centre animation in London Heathrow Terminal 3.
The Night Skin Science Centre, which ran until 24 October, was centred on an exclusive partnership with author and ‘Manifest Expert’ Roxie Nafousi. Nafousi is the author of the Sunday Times bestseller Manifest.
The pop-up offered a blend of high-performance skincare and mindful meditation, helping travellers find a moment of wellness before their flights.
The experience highlighted Estée Lauder’s hero night-time skin innovations. Notably, it featured a luxury Sleep Pod, which offered travellers a moment of calm at the airport.
Nafousi created a bespoke travel meditation soundtrack for the pop-up featuring positive affirmations, calming music and skincare tips to boost relaxation and rejuvenation.
The Estée Lauder x Roxie Nafousi sleep ritual and meditation soundtrack can be accessed via this link.
The Night Skin Science Centre offered complimentary pre-flight facials enhanced with cryo massage tools. The facials used Estée Lauder’s Advanced Night Repair Serum and two new innovations: Revitalizing Supreme+ Night Bounce Crème and Advanced Night Repair Overnight Treatment. Used together, the products offer collagen-boosting and cellular repair benefits.
In addition, travellers received exclusive Night Science Gift sets as a gift with purchase. The sets offered Estée Lauder’s skincare essentials, a sleep eye mask and Nafousi’s meditation track, accessible by QR code to be enjoyed inflight.
Estée Lauder Travel Retail EMEA Regional Brand Director Victoria Foster commented: “Estée Lauder is passionately committed to creating unforgettable experiences for our travelling consumers.
“Our Night Science Centre brings out latest and greatest in Night Skin Science expertise and product innovation. Roxie’s meditation track is the ultimate complement to our pre-flight services combining skincare, wellness and mindfulness, creating a new journey standard both in airport and inflight.” ✈
