Guerlain’s high-end Exclusive Collection of fragrances has made its debut at Paris Charles de Gaulle airport Terminal 2E Hall M, in partnership with Aéroports de Paris. The BuY PARIS DUTY FREE store, where the fragrances are showcased, is said to be one of the largest travel retail spaces in Europe, with more than 2,220sq m dedicated to fragrance and the French “art of living”.
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Guerlain introduces its Exclusive Collection to Paris Charles de Gaulle Terminal 2E |
The Exclusive Collection includes the L’Art et la Matière and Les Parisiennes lines, and limited editions presented in bee-shaped Baccarat crystal flacons (which reference the role bees have played in Guerlain’s heritage).
Hall M in Terminal 2E serves long-haul SkyTeam alliance flights, and features 6,000sq m of shops, bars and restaurants. Guerlain now occupies a 30sq m space within it.
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