Heritage and craftsmanship: Euroitalia launches Atelier Versace luxury fragrance collection

Euroitalia has launched Atelier Versace, a collection of six unisex luxury fragrances from Versace. Atelier Versace is a celebration of the Milanese origins of the haute couture house. It is now available in selected stores in global travel retail including Samaritaine Paris Pont-Neuf by DFS.

The collection comprises six scents ranging from floral, to woody, spicy and oriental. These are Encens Suprême, Iris d’Élite, Safran Royal, Gingembre Pétillant, Tabac Imperial and Fleur de Maté.

Encens Suprême offers a smoky coriander and cashmere wood accord, balanced with African incense and Spanish cistus notes, while Iris d’Élite blends Irish heart notes with a warm fusion of tonka beans and musky amber notes.

The collection, which pays homage to Versace’s Milanese origins, comprises six intense scents for men and women. It is now available in selected stores in global travel retail.

Safran Royal offers saffron notes with bittersweet Moroccan wormwood and hints of leather, Indian cypriol, Indonesian patchouli and Spanish cistus, while Gingembre Pétillant combines red ginger with a white bloom heart and base notes of praline accord and vanilla. The first four fragrances were designed by Master Perfumer Jordi Fernandez, who took inspiration from traditional Middle Eastern scents.

Tabac Imperial was created by perfumer Marie Salamagne. It combines rich tobacco absolute, with Provence honey, benzoin, patchouli and cypriol. Fleur de Maté opens with Atlas cedarwood, mixed with patchouli, cypriol and cistus notes, balanced with a base of incense and leather. It was developed by perfumer Olivier Cresp.

(Top left to bottom right) Encens Suprême, Iris d’Élite, Safran Royal, Gingembre Pétillant, Tabac Imperial and Fleur de Maté

All the fragrances come in sleek black bottles, crafted through an innovative twisting technique, featuring the fragrance name written in gold. The bottles are completed with hand-crafted metal caps featuring the house’s three-dimensional Medusa motif.

The sculptural bottles are packaged in gold-tone embellished paper boxes with hand-painted Greek key borders. They also feature a mirror painted with Atelier Versace’s logo.

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