Hi-tech Silhouette trips the light fantastic – 19/12/06

AUSTRIA. Austrian eyewear manufacturer Silhouette has presented 16 new – mostly rimless – models in its SUN 2007 collection of sunglasses. They will be available worldwide from January 2007.

Different lens and colour variations are said to guarantee sun protection for the eyes, as well as a stylish appearance. All models are lightweight and offer optimum wearing comfort.

A 100% protection against A, B and C UV-rays is guaranteed for all lens variations from the SUN 2007 collection. Furthermore, all models have a high – some even a very high – blue light protection.

The SUN 2007 collection of sunglasses are said to guarantee sun protection for the eyes, as well as a stylish appearance
The Silhouette shapes, lens colours and light weight are designed for outdoor sports such as golf and also for casualwear
From left: Paris Hilton, Naomi Campbell and Tom Cruise are a few of the celebrities that endorse the Silhouette brand

There are four different sun protection lens groups: ideal PROTECTION, ideal POL, ideal GOLF and ideal IMAGE.
ideal PROTECTION is aimed at people with especially sensitive pale skin and light-coloured eyes. The range is ideal for stronger rays of sunshine, glare, in hazy conditions, in the snow or on water. All 16 models from the SUN 2007 collection can be equipped to meet the wearer’s individual requirements.

ideal POL lenses feature polarisation filters and blue light protection for those who enjoy water sports. Silhouette employs the most advanced polarisation technology available – the 12-layer system. All models in the SUN 2007 collection are available with polarised lenses in the colours brown and grey.

ideal GOLF sunglasses were developed by golf professionals for golfers. White-green contrasts are intensified through the application of special filters, light fluctuations are harmonised and concentration heightened, as the high-level blue light filter offered by the brown lenses counteract rapid tiring of the eyes.

ideal IMAGE combines top fashion design with highly developed sun protection technology. Sixteen models are available in five colours in ultra-light Hyper Flex Titanium or super-light SPX synthetic material. Women’s versions are available in green and blackberry, while men’s models are pale green or grey. Every lens colour is combined with a certain temple shade. Silhouette offers very good blue light filters and lightness. Virtually true colour rendition and 100% UV-protection are also included.

The SUN 2007 collection also features the trendy pilot shapes of the Aviator model, as well as the lightness of titanium and the know-how derived from more than six years of co-operation with the US space agency NASA. Three models have a rim and stand out thanks to their wrap-around design.

Silhouette also offers large lenses with optimum protection in four minimalist Titan Minimal Art models (8090, 8091, 8609 and 8610). The strongly curved frames fit closely to the shape of the head.

Both of the Aviator models with bridges, which have a subtle retro-design oriented on the classic pilot glasses, are available in two variations: model 8606 has a masculine look, while model 8607 is a unisex model.

Four rimless sunglasses, with screwless hinges and temples made of high-tech, SPX synthetic material, are available in a total of nine colours. Model 8089 offers a balanced, rounded butterfly shape, while model 8093 is trendy thanks to its blending of a sophisticated butterfly with a pilot shape.

For details, contact Silhouette Sales Director Duty Free Franz Xaver Wageneder at +43 732 3848 439 or e-mail f.wageneder@silhouette.com Visit www.silhouette.com

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