Kusmi Tea is launching French Cancan, its new travel retail-exclusive recipe at the TFWA World Exhibition in Cannes.
The black tea, sold in a metal tin, is flavoured with strawberry and red berries.
Kusmi is based in Paris and its new tea is inspired, the producer said, by the city’s Belle Epoque and the Moulin Rouge. It is named after the cancan, during which dancers do high kicks, splits and cartwheels.
The partnership between Tallink Grupp and John Nurminen Foundation extends over two decades – however, the two organisations have been working together to protect the Baltic Sea even prior to the formalised partnership.
At the key gathering, CDFG unveiled over 80 curated products, including customised editions, limited releases, and exclusive collaborations, alongside the debut of its proprietary brand ‘CDF Health’.
“We’ve focused on creating an environment that is not only visually appealing but also customer-centric. With the evolving landscape of retail, it’s important to remain agile and responsive to our customers’ needs,” says Dubai Duty Free boss Ramesh Cidambi.
