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Lancôme Hypnôse Homme Natural Spray |
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Lancôme Men Age Fight Fluid |
FRANCE. The new range of men’s skincare, Lancôme Men, and new male fragrance Hypnôse Homme are being previewed across Aelia’s French airport network from 1 March to 21 March.
The launch features high-impact promotional initiatives at the main French airports – particularly at Orly and Roissy Charles de Gaulle – with promoters, dedicated wall bays, new in-store furniture and specific signage to focus on the “˜preview’ nature of the launch.
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