FRANCE. Lancôme has revamped its Blanc Expert whitening skincare and make-up range (pictured left) with new formulations and updated packaging.
The improved items feature the company’s Blanc Expert Mela-NO Complex which for the first time enables the products to target 80% of the epidermal cells responsible for the production of melanin, according to Lancôme. This is said to offer 15 times more effectiveness in clearing brown pigmentation spots.
The company has also introduced a new make-up compact (pictured right), designed specifically for Asian consumers. This is said to offer immediate colour correction, and long-term sun protection.
Tu support the launch, Lancôme held a whitening animation at Singapore Changi in May.
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