AUSTRALIA. Outdoor media specialist Eye Corp has appointed Mike Tyquin as CEO Eye Australia and New Zealand – a new role established to meet the company’s international growth – and revealed it has sold its 30% investment in Malaysian billboard operator Big Tree Outdoor.
Tyquin has been a senior executive with Eye since 2002, and during that time has worked on the development of Eye’s Asia expansion and, in particular, the establishment of Eye’s Singapore operations.
Said Eye Corp CEO Gerry Thorley: “2006 has been a year of growth and development for the company and much more is anticipated in 2007 in all markets where Eye now operates, including the home markets of Australia and New Zealand. I know this challenge is in good hands with Mike’s appointment.”
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| Eye advertising at Sydney Airport (top row) and Melbourne Airport (bottom) | |
The sale of Eye’s stake in Big Tree Outdoor, six years after it made its initial investment, is expected to be settled in the coming months.
Thorley added: “Mike’s move into the Australia and New Zealand CEO role and the decision to sell the Big Tree Outdoor investment stake does not signal a shift in focus from the Asian market. Eye continues to grow our existing businesses and is exploring additional growth opportunities across a number of Asian markets.
“With a number of additional development opportunities in sight, the company has chosen to focus all future efforts and resources on business development options in which Eye can hold a majority stake and also assists operationally with OOH [out-of-home] media expertise.”
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