INDIA. Delhi-based luxury fragrance house Mocemsa has extended its travel retail footprint with recent openings at key airports across India.
Its collections are now available at Whiffbar, Cochin Airport Domestic Departures; Zephyrus at Kempegowda International Airport Bengaluru Domestic Departures and two Amaraluxe locations in Ahmedabad Airport Domestic Departures and Domestic Arrivals Hall.
With its sights set on international growth, Mocemsa made its debut appearance at the TFWA Asia Pacific Exhibition in Singapore this May.
As reported, Mocemsa sells a variety of lines in leading department and duty-free stores, perfumeries and boutiques across the country where it now ranks among the top ten fragrance brands.
Co-founded by brothers Pulkit and Paarth Malhotra, the brand originated in Spain in 2017 and has production facilities in Barcelona and Delhi in India.
Chief Perfumer Pulkit Malhotra trained in perfumery at the Grasse Institute of Perfumery in France and has brought those learnings and standards to a collection of fragrances using rare and natural ingredients.
The brand stands out through its commitment to product differentiation and craftsmanship; a deep Indian cultural connection; aesthetic appeal; a balance between offline and offline presence; and a niche market, storytelling-based approach. ✈
