Montes, the leading producer of high-end wines in Chile, is one of today’s (17 November) featured exhibitors during the Virtual Travel Retail Buyers & Bonanza Month.
To visit the Expo click here (note: If you have not registered to attend the Expo, you can do so here free of charge if you are involved in the travel retail sector).
The Montes winery’s Principal Partner and Founder Aurelio Montes welcomes visitors with a fascinating story of the company’s background and development. He touches on the well-recognised Montes angels, which provided the inspiration to produce wines, and remain a very strong feature.
Another legacy, which the winery holds close to its heart, is its belief in the concept of Feng Shui, which is present in all parts of Montes’ Apalta cellar.
Montes comments: “Since our foundation, in 1998 our aim was simple: to harness the country’s land and wonderful climate and raise the quality bar with wines at a wholly different level from the norms of the time.
“From modest beginnings, the plan grew quickly to become, in only a matter of years, what it is today: one of wine’s great modern-day success stories.”
It’s a fascinating presentation which offers an understanding into the Montes nature and its mission to “add a touch of grace” to whatever it does.
Montes highlights a range of wines including Montes Alpha M, Montes Folly, Montes Alpha, Montes Alpha Special Cuvée, with a special focus on Purple Angel. The wine is said to represent a whole new dimension for Carmenère, the long-lost grape variety that recently resurfaced in Chile after being presumed extinct in Bordeaux, its original home.
Purple Angel has been recognised as Chile’s best Carmenère.
Montes also introduces its visitors to its four-pillared sustainability strategy. Further details are available here.
Virtual Highlights:
- Key facts from the winery and its portfolio
- Learn more about Purple Angel
- ‘Consumer seduction’ videos
- Montes and Sustainability
Where: Wine, Spirits & Beers
Wayfinding (you must be registered first): https://event.virtualtrexpo.com/?exhibition_type=exhibitionpavilion&room_id=monteswines
The Virtual Travel Retail Expo platform has been further streamlined with a much-enhanced and speedier log-in procedure, improved video loading speeds and continued navigational improvements.
In a bonus, registration (go to www.VirtualTRExpo.com) is complimentary from now and throughout the bonus month for anyone involved in the travel retail industry. Please note you cannot access the Expo without registration, and all delegates must first be verified as connected with the travel retail sector and are subject to qualification criteria.
