MSC Cruises names Suzanne Mahoney as Head of Retail amid reorganisation

INTERNATIONAL. MSC Cruises has named experienced industry executive Suzanne Mahoney as Head of Retail, effective from 18 March. She takes responsibility for the retail offering across the fleet and the future growth of the retail business.

Based in Geneva, she reports to newly appointed Senior Vice President of Onboard Revenues Stefano Menegotto, whose move we reported last week.

Stefano Menegotto (left) and Suzanne Mahoney represent a changing of the retail leadership at MSC Cruises in Geneva
Brandon Briggs moves to a new post in the US, a strategic growth market for MSC Cruises

Menegotto brings more than 25 years’ experience to his role and joins MSC Cruises from a 19-year tenure with Starboard Cruise Services. There he held the role of VP & Managing Director for EMEA and APAC, leading the retail strategy for multiple cruise lines. Before this, he worked for Luxottica Group as Country Manager in Turkey, India and Belgium.

Mahoney has over 30 years’ experience in travel retail having started her career with Pernod Ricard-owned World Brands Duty Free in 1994 before joining World Duty Free in 2000.

Since then, she has worked both with luxury brands such as Lanson Champagne & The Edrington Group in the US, before joining Harding+ in 2014 where she was Director of Buying & Merchandising.

She joins MSC Cruises from LiBi Retail, a hospitality tech innovator that makes hotels shoppable for the brands that guests experience during their stay. She remains on the Board of LiBi Retail.

MSC Cruises also announced that Brandon Briggs will be taking on a new position in Fort Lauderdale next month as SVP Onboard Revenue Operations for the US – a market of strategic importance for MSC Cruises.

As reported, much-respected MSC Group – Cruise Division Head of Retail Adrian Pittaway left the company last year to pursue other interests.

*The Retail Day – a series of conference sessions dedicated to retail at sea – takes place as part of Seatrade Cruise Global at Miami Beach Convention Center on 10 April, co-organised by The Moodie Davitt Report. Click here for more including details on how to register for free using a special code. Seatrade Cruise Global is the premier annual gathering of the cruise industry worldwide and runs from 8-11 April.

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