USA. Roll Global has officially changed its name to The Wonderful Company. As part of the strategic move, operating unit Paramount Farms has been renamed Wonderful Pistachios & Almonds.
Wonderful Pistachios entered the travel retail channel in 2012, and is now available in 53 locations worldwide, as demand for healthier snack options continues to fuel listings. Following the parent company name change, Sales Director Australia, SE Asia and Global Travel Retail James Kfouri can now be contacted on email: James.Kfouri@wonderful.com
One of the USA’s largest and fastest-growing produce companies, The Wonderful Company aims to build upon its position as the world’s largest grower of tree nuts and the USA’s largest citrus grower, while leveraging its new name to unify the company’s presence in the marketplace and deepen its connection with consumers.
“At the Wonderful Company, we are totally integrated in our approach to farming and distribution – we grow our produce, then harvest, package and deliver to a store near you,” explained Co-Owner and President Stewart Resnick. “We established this vertical structure to ensure that our quality standards are maintained at every step along the way from our orchards to your tables.”
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Wonderful Pistachios’ travel retail exclusive packs continue to prove popular in all regions |
“Consumers know us from our iconic Super Bowl commercials and viral marketing campaigns,” added Co-Owner and Vice Chair Lynda Resnick. “Now we want the world to know the company behind some of America’s healthiest and most popular brands.”
In addition to Wonderful Pistachios, the company portfolio includes Wonderful Halos, POM Wonderful, Fiji Water, Teleflora and Justin Wine.
MORE ABOUT THE WONDERFUL COMPANY
Headquartered in Los Angeles, The Wonderful Company is a privately held US$4 billion global company with 7,300 employees worldwide.
The Wonderful Company has a long-standing commitment to Corporate Social Responsibility. Its charitable giving for 2015 totals US$48.5 million, which includes community development efforts; a new comprehensive employee health and wellness programme featuring two fully staffed health clinics; and educational initiatives such as scholarships, school grants, two pre-schools, arts programmes, summer schools and the acclaimed Wonderful Agriculture Career Prep. An additional US$25 million has been allocated toward the construction of a new campus for the Wonderful College Prep Academy, a charter school first established by the company in 2009.
“Our company has always believed that success means doing well by doing good,” noted Stewart Resnick. “That’s why we place such importance on our extensive community outreach programmes, education and health initiatives and sustainability efforts. We are deeply committed to doing our part to build a better world and inspiring others to do the same.”
For more information visit www.wonderful.com
