UK. Plymouth Gin, dubbed the world’s smoothest gin, has swept the boards at the San Francisco World Spirits Competition, winning a Double Gold medal in the gin category, Best of Show in the gin category and the coveted Best of Show for overall white spirit.
“This accolade anchors the brands position as the smoothest gin in the world,” commented Sophie Rietz-Elvefors, Brand Director Plymouth Gin at V&S Absolut Spirits, which owns and produces the venerable brand.
Plymouth secured its status as a premium gin in 1925 when the Head Bartender at The Savoy Hotel’s famous American Bar used Plymouth as the featured gin in The Savoy Cocktail Book. Plymouth is still poured at the bar today.
Plymouth has recently undergone a bottle redesign. Its art deco-inspired bottle was developed to reflect the decadent, cocktail-drinking era of the 1920s and 1930s.
Commenting on the new design, Rietz-Elvefors said: “As well as paying its respects to the art deco era, the new bottle is also a truly modern classic and reflects on the consumer resurgence in classic cocktails. This design evolution is the start of an exciting new chapter in the Plymouth Gin story and its journey to become the next global premium gin.”
About Plymouth Gin
Hand crafted in small batches, Plymouth Gin is made using the original recipe since 1793. For over 200 years, this recipe has been passed down from one generation of head stillman to the next, in what is now one of England’s oldest working distilleries. Once the favourite of FD Roosevelt, Plymouth Gin is the only gin with a geographic designation, meaning it can only be produced in Plymouth, England. V&S Plymouth Ltd, part of V&S Group, is the owner and producer of Plymouth Gin Original Strength, Plymouth Gin Navy Strength, Plymouth Sloe Gin, Plymouth Damson Liqueur and Plymouth Fruit Cup. For details, visit Plymouth Gin at www.plymouthgin.com
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