Rémy Cointreau Global Travel Retail will unveil a range of travel retail exclusive single malts from the Bruichladdich distillery at the TFWA World Exhibition in Cannes next month.
The drinks company acquired the Islay distillery in September 2012 and said it has spent the last year working hand-in-hand with the management team to prepare for the launch of the range, which consists of five single malt Scotch whisky expressions.
Rémy Cointreau GTR Marketing and Business Development Director Matthew Hodges said: “Malt whisky, of which Islay malts are a key element, is the fastest growing market segment at around +10% annual growth according to IWSR.
“It is a dynamic market for brands and for connoisseurs and collectors who are presented with a fine selection of aged and blended malts each with its own characteristics. In Bruichladdich they will find a dram of excellent quality with an interesting heritage – the resurrected distillery, the original distillation equipment, the provenance of the barley.
“We are also positioning Bruichladdich to appeal to the gift-buyer looking for something out of the ordinary and to the adventurous consumer looking for a more contemporary approach to malt whisky. We are thrilled with the outcome so far and we look forward to an extraordinary future for Bruichladdich in global travel retail.”
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Bruichladdich Bere Barley 2006 and Port Charlotte PC11 |
At the heart of the new range is The Organic Scottish Barley (50% ABV, 1litre), an unpeated malt that is said to be the only organic malt from Islay.
Bere Barley 2006 (50% ABV, 70cl) is a limited edition of unpeated single malt made entirely from barley grown on the island. This represents the first time an Islay distillery can boast malts made from 100% Islay barley.
Another limited release will be the Black Art (49.2% ABV 70cl), which is described as a “cult cask secret creation”, while Port Charlotte PC11 (59.5% ABV 70cl) will appeal to drinkers with a taste for the peated flavour often associated with the Hebrides.
Finally, Octomore 6.2 (58.2% ABV 70cl) is said to be the most heavily peated malt whisky on the planet, with a slow distillation process imbuing the spirit with marine notes of honey and lemon. Matured in Cognac casks, this limited edition is likely to be high on the list of whisky collectors and connoisseurs, according to Rémy Cointreau.
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Bruichladdich The Organic Scottish Barley, Octomore 6.2 and Black Art |
Bruichladdich Master Distiller Jim McEwan said: “We believe that terroir matters more than anything. Our whisky is the product of the land in which the barley is grown, the local water, the sharp sea air and the slow unhurried distillation and ageing process in our warehouses on the banks of Loch Indall.”
Founded in 1881, the Bruichladdich distillery maintained limited production until 1994 when it was closed by its former owners. Six years later it was brought back to life by a small group of enthusiastic investors.
