Coty has named actor Scott Eastwood as the new global face of its Davidoff Cool Water fragrance. He will make his print and TV advertising campaign debut this summer.
Scott Eastwood is set to make a splash as the new face of Davidoff Cool WaterThe American actor has featured in over 20 films – his latest, “Fury”, (co-starring Brad Pitt and Shia LaBeouf) was released last October. Eastwood recently wrapped his first major studio lead for Twentieth Century Fox, “The Longest Ride,” which will be released on 10 April. The film is based on the best-selling novel by Nicholas Sparks, author of The Notebook. In March, Eastwood will start shooting the as-yet-untitled Oliver Stone film opposite Joseph Gordon-Levitt. His film credits also include supporting roles in “Gran Torino” and “Trouble with the Curve”.
Born and raised by the sea in California and Hawaii, Eastwood is described as a lifelong ocean lover and a passionate surfer who loves the outdoors. He played a surfer in films “The Perfect Wave” and “Dawn Patrol”, and did all his own stunts.
“The ocean has been a huge part of my life for as long as I can remember, and I’m proud to be the face of the fragrance that is synonymous with that lifestyle”, Eastwood commented.
“Scott Eastwood is a rising star in Hollywood who has always been committed to the ocean and to nature,” noted Coty Chief Marketing Officer Fragrances Steve Mormoris. “He represents a new kind of man [and is] part of a new generation which is outdoorsy, adventurous and cares about the environment, but doesn’t take itself too seriously. He truly embodies the spirit of Davidoff Cool Water.”
