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Silhouette’s Crystal Collection is modelled by its new faces, models Helena Christensen and Nadja Auermann |
AUSTRIA. Austrian eyewear company Silhouette International has announced new Silhouette and adidas product launches for 2011, which will be presented at the upcoming IAADFS Duty Free Show of the Americas (Booth number: 1305).
Silhouette has created a fashionable Crystal Collection which is modelled by the brand’s new faces, the models Nadja Auermann and Helena Christensen.
For the licensed adidas line, a new model has been added to the adidas eyewear performance sports collection.
Silhouette – Crystal Collection
Silhouette’s Crystal Collection features a tint in the crystals to underline their cosmopolitan look, according to the company. The sunglasses offer 100% UV protection, as well as clear vision and glare-free sight in every situation.
SUN Sparkling Icon: Dubbed “the lightest crystal sunglasses in the world”, this model offers the highest level of comfort and the timeless design of the Silhouette’s iconic signature SUN model. Colours are grey, apricot and brown. Crystals used are Xilion Rose in Jet Hematite, Silk and clear crystal.
SUN Crystal Dreamwings: Described as timeless yet young and trendy, the Navette Flat Back crystal (8mm x 4mm) has an unconventional design. Colours are grey, apricot and brown. Crystals used in this model are Navette Flat Back in clear crystal.
SUN Limelight: Featuring myriad 300mm-sized crystals, placed by hand, this model is said to exude luxurious elegance. Colours are grey, apricot and brown. The crystals used are in clear, topaz and black.
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The halfrim design allied with the durable SPX material make this adidas evil eye halfrim pro model extremely light |
adidas eyewear – New evil eye halfrim pro
Designed and manufactured by Silhouette International, the new Adidas evil eye halfrim pro model is influenced by the biking scene. The versatile halfrim model can be used in situations such as road racing, BMX and mountain biking.
The halfrim design and the durable, flexible SPX material make the eyewear extremely light. The removable sweatblocker is designed to stay in place during ascents or sprints, protecting the eyes from sweat and draughts. Thanks to its temple design, the evil eye halfrim pro fits under any helmet and sits perfectly on the face. The eyewear can also be individually adjusted: the nose pads can be adjusted in two ways, the temples in three ways, for optimal grip.
The aerodynamic model has strongly curved filters to provide a wide angle of vision while the filter technology ensures a clear view. The filters feature Light Stabilizing Technology, which compensates strong light variations and increases contrasts, ensuring clear vision.
An innovative and patented filter swapping system allows quick and easy replacement of filters, the company said.
The evil eye halfrim pro hit the retail shelves in January 2011. Visit www.adidas.com/eyewear
For details, contact Mirella Helal, Global Duty Free, Silhouette International Schmied AG, Ellbognerstraße 24 Postfach 538, A-4021 Linz, Austria, tel: +43 732 3848 567 or e-mail m.helal@silhouette.com Visit www.silhouette.com
