CHINA (MACAU). Duty Free Americas (DFA) has launched the L’Oréal Group brand SkinCeuticals in the retailer’s flagship 11,500sq ft store at the Venetian Macau Resort Hotel, becoming the first travel retailer to do so in Asia outside Mainland China.
Duty Free Americas Chief Executive Officer Jerome Falic said of the 27 January opening: “DFA is proud to expand SkinCeuticals’ reach in Asia by adding it to the world-class beauty brands offered in our store at The Venetian Macau.
“The company’s outstanding support, attention to detail, and continued education will ensure that our staff and customers obtain the expert skincare knowledge that goes along with its advanced skincare products. We are grateful to the entire L’Oréal team for this strategic collaboration and for working creatively with us to make this launch so successful.”
“We are very excited to launch SkinCeuticals in Macau with DFA, bringing our high-potency formulas to consumers who seek professional results they can trust,” said L’Oréal Travel Retail Asia Pacific General Manager of Active Cosmetics and Professional Products Divisions Fran Law.
“With the pandemic, skin health is more relevant than ever before. SkinCeuticals is committed to improve skin health by offering personalised skin diagnosis and advanced skincare backed by science.”
L’Oréal claims SkinCeuticals to be the world’s foremost medical aesthetic brand dedicated to protecting and improving skin health.
With its advanced science-backed formulations, the brand’s product philosophy is designed with an integrated skincare approach around three fundamental pillars: Prevent, Protect and Correct – Prevent future signs of aging with the brand’s hero anti-oxidants; Correct previous damage and visible skin concerns; and Protect healthy skin with sunscreen, as a complete skincare regimen.
Used as daily homecare, several SkinCeuticals products can also be used as complements to clinical in-office procedures and professional treatments.
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