Tea Forté unveils key personnel changes

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New pastures: Cohen will leave Tea Forté after five years’ of service

Luxury tea company Tea Forté has announced key changes in its sales and marketing departments.

Moshe Cohen is to leave his role as Tea Forté Vice President of Global Sales to pursue other opportunities. In his five years at the company, Cohen was instrumental in developing new channels of business and in opening several international markets.

Jane Whitman, who has been with Tea Forté for 12 years, will assume the role of Vice President, On Premise Sales.

David Ferreira joins the company as Vice President, Wholesale and International Distributors. Ferreira joins from Cross, where he held a variety of roles in his ten years with the company. Most recently he worked as Head of Travel Retail Worldwide, and previously he was in charge of the US domestic market and US national accounts.

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Katherine LeBlanc (left) joins as Vice President, Marketing and David Ferreira joins the company as Vice President, Wholesale and International Distributors

Katherine LeBlanc joins Tea Forté as Vice President, Marketing. She joins from retail pharmacy and healthcare company CVS, where she managed beauty and customer engagement. Prior to CVS, LeBlanc held several roles at Ralph Lauren including business planning and as head of marketing for direct to consumer and factory outlet stores.

For more information, please contact Michael Gebrael at mgebrael@teaforte.com.

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