INDIA. The House of Suntory, flagship brand of Japanese drinks company Suntory Global Spirits, has partnered with Ospree Duty Free to open a shop-in-shop concept at Mumbai Chhatrapati Shivaji Maharaj International Airport.
The renowned Japanese spirits brand joins Ospree’s premium whisky portfolio, showcasing its curated selection of whiskies including the Yamazaki, Hakushu and Hibiki collections.
The store features a Sakura-themed design, a celebration of traditional Japanese craftsmanship and culture.
This partnership leverages the rising demand for whisky as the Indian whisky market is expected to surge to around US$22 billion by 2025.
For Ospree this represents a key development in their concept stores, offering a more internationally recognised retail setting that attracts premium consumers.
This launch also creates more opportunities for future partnerships.
Suntory Global Spirits General Manager – GTR Emerging Markets Alasdair Dickinson said: “Our collaboration with Ospree Duty Free perfectly complements our collective vision to enhance the customer experience. With a commitment to uniqueness, we are thrilled to expand our presence in India, and Ospree is the perfect channel to do so.”
Ospree Duty Free CEO Avishek Bambi Das added: “Surprising our travellers with unique experiences is what we strive for. We are thrilled to be part of this collaboration, as the House of Suntory has been the master blender of Japanese whisky since 1923. This partnership allows us to offer our customers an unparalleled experience.” ✈
