Tumi opens Lisbon Airport store in EMEA expansion drive

Premium travel, business and lifestyle accessories brand Tumi has opened a new store at Lisbon International Airport’s newly-opened commercial area in the International and Transit Terminal.

The company said that the 24sq m store marks “a bold step forward in Europe” for the American brand.

Recent corner openings in the EMEA region have included Dubai International Concourse A and Paris Charles de Gaulle terminals 2A and 2C, demonstrating the brand’s commitment to development of its business in the travel retail channel.

The Lisbon store carries the signature Tumi store design, offering travel, business, day bags, lifestyle and technology accessories against a bright background.

The new store is described as an elegant interpretation of the signature Tumi store design

Pale coloured flooring and white shelving, plus accents of ebony and Tumi red set off the assortment which includes the latest designs and colours from the Alpha, Alpha Bravo, Astor, Arrive, Carli, Villa, Tegra-Lite, Ticon, Vapor and Voyageur ranges.

Showcased in the store are key items from the Fall/Winter collection. The men’s collection pairs utilitarian appeal with classic styling and construction, according to the brand. Mixed materials and rich seasonal hues such as Baltic, Orange and Bordeaux contrast a neutral palette of Black, Earl Grey and White across the business, day bag and travel categories.

The women’s collections are said to celebrate a cosmopolitan lifestyle, with polished, textured leathers and sophisticated, subtle detailing adorning totes and day bags. Muted tones are united with bright ones, including Lava, Ginger, Brindle, Slate, Indigo, Tangerine and Navy.

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