HUNGARY. Heinemann Duty Free has opened a Victoria’s Secret shop at Budapest Airport Terminal 2A. It is the brand’s first boutique in Hungary.
The store, which offers fragrances, cosmetics, beauty products, accessories and lingerie, covers 82sq m and is run by two managers and six sales assistants, for optimum customer service. It offers more than 10,000 SKUs, of which 60% are fragrance and make-up; 20% accessories; and 20% exclusive lingerie.
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Budapest Airport Chief Commercial Officer Kam Jandu (top left) congratulates Fritz Janach, Managing Director Heinemann Duty Free Hungary on the opening of the first Victoria’s Secret shop in Hungary |
Budapest Airport handled over 9.15 million passengers last year, with further steady growth forecast for 2015.
“We are delighted to see the opening of yet another world-class brand shop here at the airport, managed by Heinemann, especially since this is the first Victoria’s Secret shop in Hungary,” noted Heinemann Duty Free Hungary Managing Director Fritz Janach. “I am sure that the exclusive products offered here will be very popular amongst travellers, be it ladies shopping for themselves or gentlemen purchasing nice gifts for their loved ones before departing Budapest.”
“We would like to congratulate our colleagues from Heinemann Duty Free, who managed to bring yet another global brand, making its debut in Hungary, to the airport,” commented Budapest Airport Chief Commercial Officer Kam Jandu. “With more than 60% of the outbound travellers departing through this area, I am sure that the new Victoria’s Secret shop will be a hit among our passengers and will add to the unique shopping experience that goes with air travel through Budapest Airport.”
